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2,216 articles
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Use editorial links to build authority and credibility

The article discusses the importance of editorial links, which are naturally earned endorsements from publishers, for building authority and credibility in SEO. It highlights how these links, unlike paid placements, signal trust to search engines and improve brand perception and visibility. The company, Bazoom, assists brands in acquiring these high-quality editorial links to strengthen their credibility and SEO efforts.

Bazoom Group·
Use editorial links to build authority and credibility
other

The role of US-based backlinks in your SEO strategy

The article discusses the importance of US-based backlinks for SEO strategy, emphasizing that they are a reliable signal for increasing visibility in search results. It highlights how links from reputable US websites strengthen domain authority and improve search engine rankings. Bazoom is presented as a service that simplifies the process of acquiring high-quality US backlinks.

Bazoom Group·
The role of US-based backlinks in your SEO strategy

The importance of link building – and what it means for your SEO strategy

This article discusses the importance of link building for SEO strategy, explaining how high-quality backlinks can boost website authority, search engine rankings, and traffic. It also emphasizes that strategic link building helps enhance brand recognition and drives conversions. The piece provides actionable advice on creating content that earns valuable backlinks, leveraging guest blogging, and fostering industry relationships to ensure lasting link success, stressing that quality is more important than quantity in link building.

Bazoom Group·
The importance of link building – and what it means for your SEO strategy
other

The State of Link Building Pricing in 2026: What Bazoom’s Publisher Network Reveals

Bazoom, a news website, has analyzed data from its network of over 80,000 publishers to provide insights into link building pricing in 2026. The article breaks down placement costs by niche, geography, and Domain Rating (DR) tier, offering a data-backed perspective on an often-speculative market. This report aims to equip companies with accurate budgeting information for their link building strategies.

Bazoom Group·
The State of Link Building Pricing in 2026: What Bazoom’s Publisher Network Reveals
marketing

How We Built 40 High-DR Links for a SaaS Client in 90 Days (Without Guest Post Spam)

This article details a case study where a B2B SaaS client successfully acquired 40 high-DR backlinks within 90 days. The strategy involved careful publisher selection, an effective anchor text strategy, and creating content desired by publishers. This approach demonstrates a successful link-building campaign, focusing on quality over spam.

Bazoom Group·
How We Built 40 High-DR Links for a SaaS Client in 90 Days (Without Guest Post Spam)
product

We’re Taking SEO Content Further With Content by Bazoom

Bazoom has introduced "Content by Bazoom," a new service to help clients create high-quality content alongside their link-building campaigns. This service aims to address the common challenge businesses face in creating SEO content due to lack of time, expertise, or writers. It offers expert content directly, streamlining the process for clients.

Bazoom Group·
We’re Taking SEO Content Further With Content by Bazoom
product

7 New Backlink Types on Bazoom: Built for 2026 Search

Bazoom, a marketplace for backlinks, has introduced seven new types of backlinks to its platform. These additions aim to diversify link profiles, moving beyond traditional article links which can appear 'built' to algorithms and manual reviewers. The new types include link insertions, brand mentions, homepage links, sitewide links, and native placements, designed to cater to various SEO strategies in a changing search landscape.

Bazoom Group·
7 New Backlink Types on Bazoom: Built for 2026 Search
other

Link Velocity: How Fast Should You Build Backlinks in 2026?

This article discusses the concept of link velocity in SEO, emphasizing its importance in 2026 due to AI search systems. It differentiates between natural and accelerated link velocities, highlighting that Google's algorithm can detect manufactured link-building patterns. The content also notes that domain age significantly influences the expected rate of backlink acquisition.

Bazoom Group·
Link Velocity: How Fast Should You Build Backlinks in 2026?
technology
product

Google just published its AI search optimization guide. Here’s what it actually means.

Google has published its official guide for optimizing content for its generative AI search features, including AI Overviews and AI Mode. The guide emphasizes that traditional search engine optimization (SEO) principles, such as link building and quality content, remain crucial because AI responses are still based on the traditional search index. This clarifies that specialized "AI SEO" tactics are largely unnecessary, as the core fundamentals of SEO still apply to generative AI search.

Bazoom Group·
Google just published its AI search optimization guide. Here’s what it actually means.
other

Is Link Building Getting Harder? An Honest Answer.

This article discusses the evolving landscape of link building, asserting that while some aspects have become more challenging, others have become easier. It highlights increased editorial standards for quality publishers and difficulties in attribution following recent core updates. The author notes that the supply of publishers has not shrunk, but their standards have risen, leading to a need for more sophisticated link-building strategies.

Bazoom Group·
Is Link Building Getting Harder? An Honest Answer.
other

How to Build a Link Building Brief That Agencies Actually Follow

This article discusses the importance of a detailed link-building brief for agencies to ensure successful campaigns. It explains why generic briefs often lead to unsatisfactory results and outlines the key elements needed for an effective brief. The author emphasizes that a good brief leaves no room for ambiguity, allowing agencies to clearly understand and meet client expectations.

Bazoom Group·
How to Build a Link Building Brief That Agencies Actually Follow
technology

Link Building in the Age of AI Search: What Changes, What Doesn’t

The article discusses the impact of AI search on link building, asserting that while the interface has changed, the fundamental mechanics of link building remain largely the same. It highlights that AI models retrieve information from the same web as classic search and rely on similar trust signals, including links. The author emphasizes that the competition has shifted from vying for clicks to being cited as a trusted source by AI models, and provides insights into which link-building strategies are still effective in the age of AI search.

Bazoom Group·
Link Building in the Age of AI Search: What Changes, What Doesn’t