Vietnam Tourism Enters the “Contactless” Era

# [](https://pay2pay.vn/en) Payment Solutions [E-Wallet](https://pay2pay.vn/en/e-wallet) [About Pay2Pay](https://pay2pay.vn/en/about-us) News Blogs [Recruitment](https://pay2pay.vn/en/tuyen-dung) ENG [Contact us](https://pay2pay.vn/en/contact-us) ENG 26/05/2026 ## Vietnam Tourism Enters the “Contactless” Era Vietnam’s tourism industry is showing strong recovery momentum in 2026. In just the first four months of the year, the country welcomed nearly 8.8 million international visitors, up 15% compared to the same period in 2025 and already achieving around 33% of its annual target. This is considered a positive signal toward Vietnam’s goal of attracting 25 million international tourists this year. Beyond its diverse landscapes, rich cuisine, and affordable travel costs, Vietnam is also steadily upgrading its tourism services to become more modern and convenient. Among these improvements, cashless payments and digital transformation are emerging as key factors in enhancing visitor satisfaction for international travelers. ## International Travelers Are Prioritizing Seamless Experiences According to many industry experts, the new generation of travelers is no longer focused solely on destinations. They also value convenience throughout the entire journey — from booking services and transportation to making payments. Instead of carrying large amounts of cash, tourists today increasingly prefer QR payments, international cards, Apple Pay, Google Pay, and other familiar digital payment methods. As a result, “cashless tourism” is becoming a rapidly growing trend worldwide, including in Vietnam. ## Digital Payment Infrastructure Is Becoming a Competitive Advantage for Vietnam Tourism Alongside visa policies and tourism promotion campaigns, Vietnam is also investing heavily in digital payment infrastructure to better meet the needs of international visitors. From hotels, restaurants, and cafés to shopping centers and tourist attractions, the ability to process fast and flexible transactions is helping improve the overall travel experience, reduce waiting times, minimize cash-related risks, and make shopping far more convenient. Many experts also believe that the widespread adoption of tap-to-pay technology, QR payments, and digital infrastructure will play a crucial role in helping Vietnam retain international visitors and increase tourism spending in the coming years. ## Pay2Pay Supports the Modern Tourism Trend In line with this transformation, Pay2Pay is providing a wide range of payment solutions to help businesses in tourism, retail, and services deliver more modern customer experiences. The Pay2Pay ecosystem currently supports QR payments, online payment gateways, Pay2Pay POS systems for stores and merchants, flexible Payment Links, and Virtual Accounts for easier reconciliation and transaction management. For international travelers, the ability to pay quickly using international cards, Apple Pay, Google Pay, or other familiar digital payment methods helps create a smoother and more seamless travel experience. ## Vietnam Tourism Is Moving Closer to Global Standards Vietnam aims to attract around 50 million international visitors by 2030 and position tourism as a key economic sector. To achieve this goal, in addition to investing in landscapes, services, and transportation infrastructure, digital payments will play an increasingly important role in improving the competitiveness of Vietnam’s tourism industry. In this journey, modern payment solutions like Pay2Pay not only help businesses operate more efficiently but also contribute to creating travel experiences that are faster, more convenient, and aligned with the expectations of today’s travelers. _Source: Compiled from VnExpress_ PayPay Joint Stock CompanyIntermediary Payment Service License: No. 65/GP-NHNNBusiness Reg. No: 0110442628, issued by Hanoi DPI on 08/08/2023Address: 39 Ngo Thi Nham Street, Hai Ba Trung District, Hanoi, Vietnam Payment Solutions [Collection - Disbursement](https://pay2pay.vn/en/products/collection-payout) [Payment Gateway](https://pay2pay.vn/en/products/payment-gateway) [Payment Link](https://pay2pay.vn/en/products/payment-links) [Virtual Account](https://pay2pay.vn/en/products/virtual-account) [PAY2PAYPOS](https://pay2pay.vn/en/products/pos) About Pay2Pay [Contact](https://pay2pay.vn/en/contact-us) [About us](https://pay2pay.vn/en/about-us) News [All](https://pay2pay.vn/en/news) [Announcement](https://pay2pay.vn/en/news?category=announcement) [Events](https://pay2pay.vn/en/news?category=events) [Press](https://pay2pay.vn/en/news?category=press) Customer Service [Hotline\\ 1900 638899](tel:1900 638899) [Email\\ info@pay2pay.vn](mailto:info@pay2pay.vn) @ 2025 PayPay JSC. All rights reserved [Terms of use](https://pay2pay.vn/en/terms) [Privacy policy](https://pay2pay.vn/en/policies) [](https://pay2pay.vn/COMPLIANT.pdf) Vietnam Tourism Enters the “Contactless” Era